GRAY INFLUENCES AND CHALLENGES THE WAY THE WORLD THINKS ABOUT AND CONSUMES DESIGN.
GRAY champions the design industry by celebrating those who are producing some of the most creative and innovative works, and those who aspire to. The brand curates influential industry leaders who are raising the bar on design by driving change and making an impact on the world.
PRINT SCHEDULE
Spring/Summer
Theme: Design Journal
Ad close: Feb. 13, 2023
Released: March
Fall/Winter
Theme: Design Future
Ad close: July 13, 2023
Released: September
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STORY TYPES
INTEL
Launched: New releases.
Coming Soon: Imminent releases.
Design Dispatch: Design scene in a select city.
Expo: Exhibits, curators, innovators.
Art: New works and personalities in visual arts.
Shop: Retail spaces, curators.
Books: New and noteworthy design books.
DESIGN DNA
Interview: Conversations about latest projects.
Field Notes: Designers’ own words: essays, poems, autobiographies, designers interviewing designers, designer-led studio tours.
Changemaker: Designers, projects, or movements advancing social good.
Background Check: Historical trailblazers, movements.
Genesis: Origin stories.
On the Rise: Emerging designers and works.
Factory: Business leadership, entrepreneurship.
Collaboration: Innovative product collaboration.
Best Of: Noteworthy single items, spaces, or designers.
HOME
Features: Residential homes and gardens that are exceptionally designed and have exciting stories behind them.
Décor: Product roundups of home furnishings, materials.
NOT HOME
Urban Design: Built environment: buildings, civic, commercial, public spaces.
Workplace: Beautifully designed workspaces outside of the home.
Contract: Product roundups of contract furnishings.
Escape: Luxurious spaces that host guests.
Transportation: Concept cars, new car design, airplanes, airport lounges, luggage design, designers.
A THOUGHT
One Word Essay: An invited guest offers a single word to ponder.